How Nonprofits can Save Time & Get Creative with AI-Driven Content
Speaker: Julia Campbell
The world of fundraising and philanthropy is changing rapidly, and trust and affinity are more important than ever. The ability to create compelling content is paramount for attracting new donors and keeping current donors engaged. With the rise of Artificial Intelligence (AI), the content creation game has been revolutionized, presenting new opportunities and challenges.
Full of real-world case studies and interactive exercises, this session will delve into the critical importance of having a robust content strategy for your nonprofit and how AI has transformed the way we craft and create content. Whether you are an AI newbie, a seasoned professional, or simply curious about the evolving content marketing landscape, this session will offer valuable insights and practical takeaways.
Learning Objectives:
- The elements of a robust content strategy for your nonprofit
- How to use generative AI to save time and increase creativity
- How to ethically and effectively use AI tools in your work
- Tools you can use for free
AI Creative Writer
Speakers: Charles Schultz & Gabriel Trieger
Brochures, social media posts, inserts, articles, donor letters - you need a persuasive creative writer. Excellent writing helps you motivate donors and close major gifts. Cresi AI in CCGC 2025 will connect with over 500 CresPrint items. Charles and Gabriel will show how Cresi empowers you to be a dazzling and dynamic creative writer!
Ethical and Effective Use of Artificial Intelligence in Charitable Giving
Speaker: Sarah Pinto
As the world grows excited about the potential of Artificial Intelligence, let's remember: Fundraising isn't like the rest of the world. In our primarily relationship-based field, this session will explore potentially beneficial uses for generative AI in charitable gift planning, within in the context of ethical fundraising. Attendees of this session will leave with a thorough understanding of how to use the advanced tools available to them, and exactly how to use these tools in a manner that honors our donors and our professional integrity.
AI in Use: Building Your Own Optimized Digital Pathway for Donations
Speakers: Russ Shumaker & Elaine Yamasaki
Discover how artificial intelligence can revolutionize your nonprofit's fundraising efforts through an Optimized Digital Pathway. This session is tailored for planned giving professionals from nonprofits both large and small, offering practical insights into implementing AI-driven strategies. Learn how to optimize your digital engagement, streamline the donation process, and build stronger relationships with donors - all while working within your organization's budget constraints.